The Mental Edge
30-Day Sprint
Train the Mind Like You Train the Body.
Give your athletes the mental toughness, focus, and resilience they need — in just 6 minutes a day.

What Is It?
- Built at the intersection of neuroscience, clinical science, and real life
- Focused on mindset, identity, and subconscious training
- Activate neuroplasticity via conditioning Instead of motivation
- Our goal: Create mental athletes, not just better performers
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For Teams Who Want More than Motivation
This isn’t about hype — it’s about habit. The Mental Edge Sprint turns core mindset skills into daily reps.
What's Inside the Sprint:Â
We look at all of the clinical science available on mindsets for athletics. Our Sprint helps athletes develop the 15 core mindset traits that drive performance.
Daily AM/PM Workouts
Quick 5-7 minute mental reps that build consistency, discipline, and clarity.
Weekly Deep Dive Projects
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Game Day Confidence Systems
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Visualization for Pressure Moments
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Reset Routines for Burnout
Monthly Coaching with Performance Experts
Live coaching support from trained mental performance professionals.
Portal + Dashboard Access
Track results, review content, and adapt your program easily.

Pricing for the 30- Day Sprint – $1,000
The Science Behind the Edge
Mental Edge takes the guesswork out of mental training—giving coaches and athletes a step-by-step system to build the strongest mindset in college and high school sports.
âś” Structured mindset programs = 55% improvement in team cohesion.
âś” High resilience = 31% faster performance recovery after losses.
âś” Mindset coaching = 22% jump in athlete leadership skills.
Built on Active Brain Management™
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The Mental Edge Sprint is powered by AEA Institute’s exclusive Active Brain Management™ conditioning software.Â
Design Your Own Success Profile: Athletes will identify and build their 5 Core Traits, supported by predictive indicators of success and a personalized development plan.
Identity Exercises:
- Built using neuroscience, visualization, and emotional anchoring strategies
- Designed to install identity-based behavior for athletes and leaders and Individuals
- Translates season goals into mental routines and subconscious defaults
- Works with the ABM system: reps, rhythm, and reflection
- Each MindSprint = one high-impact mental performance rep


Why It Works:
"Mindset isn’t taught through hype — it’s coded through repetition. Just like learning a language, mental toughness becomes fluent only when it's practiced daily, internalized deeply, and reinforced in the subconscious.”
“That’s what The Mental Edge does — it’s not a lesson plan, it’s a language system for the mind. Our 90-day framework is like Duolingo for mindset — a frictionless, daily immersion program that helps athletes wire grit, focus, and confidence into their nervous system where it matters most.”
~ Founder of AEA